Monday 29 July 2013


Wedding is one of the important occasion in Indian culture. No wonder, bridal fashion forms a major chunk of the entire Indian fashion industry. Bridal fashion in India has undergone tremendous change especially after the evolution of the modern day fashion designers and influence of the western culture.

Bridal fashion in India is no more limited to the traditional red color saree or maroon lehenga with heavy zari work and thick embellishments. Today, bridal fashion like all other contemporary fashions has expanded to include a rich pallete of different colors, careful use of various new and sophisticated fabrics, creative designing, versatile work and much more.

Unlike the traditional bridal wear, which was somewhat static by new brides wearing the same conventional bridal saree or lehenga year after year, bridal wear today is highly dynamic by trends changing every other season or even within months. Every would be bride inorder to look perfect on her wedding day must be updated with the latest trends and take pride in adoning the latest bridal fashion.

Sonam Kapoor at India’s Bridal Fashion Week 2013
Sonam Kapoor at India’s Bridal Fashion Week 2013

With Indian Bridal fashion week 2013 showcasing the latest Autmn/Winter 2013 bridal couture is must watch for every fashionista whether wedding bells ringing or still waiting for her prince charming, to update herself with the latest and hottest in bridal fashion trends. Around 11 talented and creative fashion designers are participating in this ongoing bridal fashion week with their innovative and stylish collection along with an extra doze of glamour provided by hot Bollywood divas.

Opened by the mosaic of Indian fashion, Tarun Tahilani, the latest bridal couture is marked with innovative silhouettes and interesting drapes by designers like Rajdeep Ranawat, Joy Mitra, Reynu Taandon etc. Modern and edgy the current trends have never been seen before, So if you really want to stun the gathering on your wedding day, grab that latest bridal party dress with exotic patterns and creative designing to make you stand apart as an exceptionally stylish bride.

As the latest collection first appears on online fashion shopping stores, you must buy wedding lehenga lehenga online if you are looking for a wedding dress in keeping with the latest trends showcased in this ongoing Indian bridal fashion week 2013. One great place to buy Bollywood favorite Manish Malhotra’s glitzy bridal wear is Gravity Fashion.

The store has tie ups with India's leading fashion suppliers to provide you with the latest and the best in Indian fashion. Also, as the store offers whole sale rates for buying in bulk, you can easily do your wedding shopping from Gravity Fashion. Not only will you find the latest and the hottest fashion designs from prominent designers but can also avail great discounts on these fashionable products.

The store is so much in line with the latest trends and styles that even if you have missed Indian bridal fashion week, you can easily get the idea about the bridal couture Autmn/Winter 2013 along with the latest trends by browsing through the range of New Arrivals at Gravity Fashion. Visit Gravity Fashion, be smart, look stylish.

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